Experience

Migrated the brand's three sites —the institute, its college, and the founder's own site— from WordPress with inherited page builders to custom block themes (Full Site Editing), preserving design, content, and search rankings.

• Full rebuild of semiologia.net, colegiodesemiologia.net, and alfonsoruizsoto.com
• Custom HTML-to-core-blocks parser for WordPress, dependency-free
• Design system in theme.json and an idempotent PHP importer for all three sites
• 99.8% and 96.8% of blocks editable from the native editor, with no code
• Courses, testimonials, and interviews turned into manageable WordPress entries
• URL inventory, 301 redirects, per-page SEO, and schema.org structured data

Designed and developed the digital platform for Grupo Altía IAP, a private assistance institution in Mexico. It integrates recurring donations, a solidarity store, CFDI invoicing, and a no-code administration panel.

• One-time and recurring donation platform with Stripe and SPEI payments
• "Regalos con causa" solidarity store with order and delivery tracking
• Automatic fiscal invoicing (CFDI) via Facturapi — PDF and XML downloadable instantly
• No-code admin panel to edit landing, products, partners, and gallery
• Multi-role system: donor, registered user, collaborator, and administrator
• Deployed on Cloudflare Pages with Back4App as backend

Designed and developed Paty Rocks, a web platform for organizing social events in Mexico. It connects organizers with service providers via an integrated marketplace.

• Provider marketplace offering products, packages, and custom quotes
• Digital invitation system with RSVP, attendance tracking, and capacity management
• Stripe payments supporting one-time and split payments among guests
• Automated WhatsApp and email notifications at key event milestones
• Administrative portal for managing providers, products, orders, and refunds
• Multi-role architecture: organizer, guest, provider, and administrator

Led QA strategy across multiple systems, improving test management efficiency through open-source and cost-optimized solutions.

• Centralized test case management using Qase, standardizing processes across teams
• Automation framework using Cypress and AI-assisted tools (Testcraft)
• API testing with Postman integrated into CI/CD pipelines for end-to-end validation
• QA–Dev coordination using Agile practices and Trello
• Performance evaluations and career development paths for the QA team

Executed functional, regression, and usability testing for enterprise insurance applications. Collaborated within Agile squads to ensure on-time and high-quality releases.

• Functional, regression, and usability testing for enterprise insurance applications
• Defect lifecycle management and test documentation for structured release cycles
• Process improvements that enhanced test coverage and traceability

Designed and executed test matrices using TFS based on use cases and user stories. Delivered QA training sessions for enterprise clients.

• Test execution and defect tracking via Microsoft Test Manager
• QA training sessions for enterprise clients (Estafeta, Fundación Dondé)
• UAT, database validation (SQL Server, MySQL), and mobile testing (Android & iOS)
• Documentation: user manuals, requirements, and use cases

Analyst programmer at Centro Bancomer developing branch executive systems using HTML, Javascript, CSS and JSP technologies, correcting errors and improving projects.