Fullstack

Paty Rocks Pivot

About the project

Paty Rocks — A party planner with a lead marketplace

The Paty Rocks pivot changes the business model: the platform is free for hosts and revenue comes from vendors. Hosts plan their party with a checklist, budget, and guest list; when they still need a venue, catering, or a DJ, they ask for proposals and authorize up to three vendors to reach out. Every revealed contact is tied to a versioned consent record. It is separate from the first version, with its own database and no shared code, and it launches in Mexico City with a geographic catalog ready for the whole country.

How it works

Hosts

Create their party in a step-by-step wizard, and the account is created right there
Dashboard with the next action, a dated checklist, per-category budget, and a guest list with RSVPs
Each need (venue, food, music…) has its own brief; asking for proposals is a separate button that records consent
Proposals and conversations live inside the party; hiring marks the need as covered and opens the review

Vendors and operations

Vendor sign-up with coverage by category and municipality, plus a photo gallery
Human review queue: every request is approved, sent back with a reason, or discarded before it is distributed
Vendors see the party type, date, guest count, and budget, but never the contact until they take the lead
Cohort funnel, refund requests, and an audit of every revealed contact with its consent
Account verification and password recovery with six-digit email codes